

Artificial intelligence is reshaping how media content is created, produced and distributed across journalism, television and digital platforms in Egypt. From automated news writing and recommendation algorithms to synthetic video, deepfakes and virtual presenters, AI is influencing what we see, trust and share. This panel explores how AI is transforming journalism, TV production and storytelling, the ethical and professional challenges it raises and its impact on credibility and public trust. Bringing together media professionals and experts, the discussion will examine real examples, emerging trends and what the future holds for media in the age of intelligent machines.